Tuesday, February 14, 2006

Usability Isn't Expensive. It's Practical. Usability is Useful.

On the value of usability...

"456 Berea Street tackles “Usability Testing Without a Budget” is a prime example and explanation defending usability. It doesn’t have to be expensive. In fact, it’s practical. It’s the difference between a successful, and potentially money making website, and a dud. The truth is, Usability is useful. And worth it.

Even larger projects can often lack a dedicated budget for usability testing. Maybe the client doesn’t think it’s necessary, maybe the budget is really tight, or maybe there are other reasons. Whatever. The good news is that you can squeeze in a low budget, quick and basic test anyway, which is much better than not testing at all.

It doesn’t really matter how much you know about usability – after working on a project for a couple of weeks you’ve become blind to many of the problems. Sure, experience will help you avoid making many design mistakes in the first place, but something will slip through. Every time. That’s why doing even a very basic usability test will improve your site. And here’s one way of doing it.

Author Roger Johansson goes on to explain how you actually save money by doing effective website design testing. They key is to test how visitors will use your site."   continued ...   (Via Lorelle on WordPress)

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