Monday, March 13, 2006

Websites reflect true face of an organization

Websites and their organization...

"A website shows the true face of the organization as never before. A website is increasingly the place where customers get that vital first impression.

Spend a few minutes on the websites of most large organizations and you will learn a lot. You will learn how they really are, how they really view you, the customer.

You will learn if they are self-centered or customer-centered. Is the website structured so as to solve your problems fast, or is it based on some internal organization structure? Is the language second person and focused on the benefits to you? Or do headings and sentences constantly start with the name of the organization?"   continued ...   (Via New Thinking)

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