Sunday, July 30, 2006

Interaction Design is Story Telling

Personas and Scenarios as story telling ...

... "Language is a unique communication system and fundamental to the survival of human beings. Story telling is a very old method to describe the facts, to spread knowledge, to share our experiences and feelings. A good story can be accepted and stored by our brain instantly, and leaving a long term effect on us. At the same time, it is also easy for people to understand and accept new facts and imagine similar scenarios as they happen in their own lives. In the following paragraph, let’s examine why Interaction Design is story telling.

A story is made up of two components, scenes and a protagonist. A protagonist, such as, the old monk, Vivi, a young man buying books on the web, a blogger, Snow White etc. The stories are organized around these people and there are many scenes for the protagonist to develop her/his image, to reveal the great things happening to her/him, to create unique experiences from other stories.

There are two important interaction design techniques, Personas and Scenarios. They are very well fitted in the two features of a story, so it is to say, we are using the Persona (protagonist) and Scenario (scene) to tell the stories about how the user is interacting with our product/system/application. As an Interaction Designer, what we need to do is to create these wonderful stories for design."   (Continued via uiGarden)       [Usability Resources]


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