Wednesday, November 01, 2006

Visible Narratives: Understanding Visual Organization

An old but good article by Luke Wroblewski ...

"In our current research at UIE, we frequently observe the ongoing debate between usability and visual design. Can an application become more usable just by changing its aesthetics? Do we really need to know the underlying code of an application? There is increasing pressure to make web applications more functional, while at the same time to make those web applications pleasing to the eye.

Our research has shown that the most successful teams all have something in common: they effectively communicate with each other. The key for team members to successfully communicate is to have a solid understanding of the fundamentals. Developers need to understand the essentials of graphic design, and designers need to understand the inner workings of web applications.

When everyone on the team understands the basic principles of graphic design, the importance of visual organization and visual hierarchy becomes apparent. Both play huge roles in attracting users to web sites, not to mention maintaining their interest. The interface of a web application is the first thing a user experiences, making its design critical to success.

In today‚Äôs UIEtips, we are reprinting a fascinating article written by Luke Wroblewski back in 2003. Luke is the principal of LukeW Interface Designs as well as a principal designer for Yahoo! He also recently spoke at UI11, where he received rave reviews. In this article, Luke discusses how the arrangement of visual elements in a web application can coerce users to evaluate the content and interactions you want them to see most. See article."    (Continued via UIE Brain Sparks)    [Usability Resources]


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