Monday, November 27, 2006

Will IA Go MIA?

Is IA really dead or do we need different terminology? ...

"Yes, indeed. IA as it has lived will soon die. Not because it wasn’t valuable, not because IA’s didn’t do great work, but because the Web is moving on."

So says Joshua Porter of

Now before you take either side of the debate regarding the role and future of Information Architects (IA's), I would ask this question. Does the term accurately represent what a (insert title here) does? Or if you are an IA, do you feel it does?

The answer probably depends on the type of work you are doing and how you do it.

... If you look at the description, you'll notice that I didn't use the title Information Architects even though that's what we called them at I referred to the discipline as Interaction Designers (ironically, that's the title we use at Digitas). In my opinion it's a broader term that is more accurate to the direction that IA seems to be slowly moving in."    (Continued via Logic+Emotion)    [Usability Resources]


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