Wednesday, March 07, 2007

Web 2.0: What Is It Really?

The real scoop on Web 2.0 ...

"The biggest mistake most of the tech press, Web 2.0 boosters, cyber pundits, and digital hipsters make is to confuse Web 2.0 products with the root changes that made them happen. Social networking, crowd-sourced content, blogs, and the like are the result of an ongoing mind shift that's been happening for the past couple of years. Web 2.0 is real, but it's not something you can define by tossing out examples or buzzwords.

So what is Web 2.0? Here are six elements that define the change in how we all think about and use the Web:

1. Web 2.0 is about data abstraction.
All those Web 2.0 functions people love to talk about, such as tagging, sharing, XML, open APIs (define), and mashups, only became possible because we now understand how to free information from containers. Though the Web credo "information wants to be free" has been around for a while, we've only recently been able to make it happen. Pulling information out of proprietary containers allows you to do pretty much whatever you want with it, whether driving collaborative sites, interfacing with mobile devices, or something else.

2. Web 2.0 takes broadband and Moore's Law for granted.
Sites like YouTube and Google Docs & Spreadsheets wouldn't be possible in a non-broadband world populated by powerful computers. All Web 2.0's multimedia features, especially video, start with the assumption bandwidth is basically free and readily accessible.

3. Web 2.0 is about connections.
Connections between people, between sites, between the Web and mobile worlds, between buyers and sellers. Web 2.0 includes all of them. At its heart, the new Web is about moving from a one-to-many publishing model to a many-to-many one."    (Continued via Usability News)    [Usability Resources]


Anonymous Larry LaBarge said...

4. Web 2.0 is also about user generated content. (Many webmasters are scared to death about this one)

Good read!

3:51 PM  

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