Sunday, September 30, 2007

The Best and Worst Logo Remakes of the Century

Good vs. bad logo design examples ...

"There are some logo remakes that should be praised, and there are some that should be hazed.

When it comes to re-branding a corporate identity, you would imagine that the CEO would take great care in making such a decision. In some cases, this is not true. In fact, there are many cases where you begin to question the sobriety of those in charge when they decided to remake their brand.

Let’s start off with the logo redesign that sparked my desire to write this."    (Continued via aclevercookie.com)    [Usability Resources]

PayPal Logo - Usability, User Interface Design

PayPal Logo


KFC Logo - Usability, User Interface Design

KFC Logo


HCC Logo - Usability, User Interface Design

HCC Logo

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