Friday, October 19, 2007

Information Design Principles For Web 2.0 Design: Simple & Social

Usable Web 2.0 tips ...

"Information design for the Web has changed.

People are changing the way that they consume online information, as well as their expectations about its delivery. The social nature of the Web brings with it an expectation of interaction with information and modern Web design is reflecting that.

There are now alternate forms of navigation including the ability to browse by user, tag clouds, tabbed navigation etc. Advances in technology along with these shifts in user expectations are affecting the way that information is laid out on a web page.

Today’s websites are aiming for intuitive and usable interfaces which are continuously evolving in response to user needs. Website designers are approaching information design differently and designing simple, interactive websites which incorporate advancements in Web interface design, current Web philosophies, and user needs.

Information design for the New Web is simple, it is social, and it embraces alternate forms of navigation.


Simplicity of Web Applications

In his Paradox of Choice, Barry Schwarz talks about the tyranny of small decisions and about how the proliferation of choices in our society necessitate that we invest significant time, anxiety, doubt and dread to trivial matters.

He asks why it takes an entire day to shop for a pair of jeans nowadays?

And he makes the point that this choice overload can not only cause frustration, but turn us from choosers who make careful decisions into pickers who must just grab onto this or that as a whirlwind of choices speeds past us. Every one of us has experienced this feeling with both the Web and with other computer applications, as well as in everyday life.

The design of today’s Web applications is being led by a principle of simplicity.

Application authors are creating software that has less features and a lower learning curve for end users. The functionality which is included is that which is necessary, nothing more. Social networking websites include functionality such as user profiles which are essential – they do not include weather and stock quotes as well.

The days of applications which are overly laden with features is passing. Today’s software programs are empowering to users because they don’t need a manual to use them, they are simple and intuitive. There is no software to install, and with many the commitment of user registration is not necessary to test drive the functionality. It is a DIY service model which outfits people with the tools that they need to succeed and nothing else."    (Continued via Robin Good)    [Usability Resources]

Healia Web 2.0 Example - Usability, User Interface Design

Healia Web 2.0 Example


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